Ben Cohen: Magnum 'Destroying' Ben & Jerry's Social Mission

Ben Cohen, co-founder of Ben & Jerrys, accuses Magnum Ice Cream, the parent company, of destroying the brands unique social mission. This comes after Magnum spun off from Unilever. Cohen criticizes changes to Ben & Jerrys board, including a nine-year term limit and new protocols, describing them as Orwellian and a desperate power grab. Three directors, including Chair Anuradha Mittal, have been removed, with Cohen alleging arbitrary and illegal removal. The dispute stems from the 2000 sale to Unilever, which allowed Ben & Jerrys to maintain independence. Cohen and Greenfield launched a campaign, Free Ben and Jerrys, urging investors to buy the brand back.The Daily News Now! — Every city. Every story. AI-powered. Hosted on Acast. See acast.com/privacy for more information.