New Month’s Accomplishment: This is A Way Better Alternative (and Solution) to New Year’s Resolutions
Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World - En podkast av Robert Plank

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New Year's Resolutions don't "work" and a "New Month's Accomplishment" is what you need instead. Let me explain... New Year's "resolutions" are silly for a few reasons... They usually aren't S.M.A.R.T. goals (specific, measurable, achievable, results-oriented, and time-bound). SMART goals are pretty self explanatory but let me lay it out so there's no confusion: when you set out to do something, make sure that it's: simple and clearly defined (specific) something tangible so it's 100% clear whether or not you accomplished that goal (measurable) enough of a stretch to move you out of your comfort zone, but not a shot at the moon (achievable) all about an outcome instead of an activity (results-oriented) in such a timeframe that it creates a sense of urgency for you (time-bound) I think when most people set a goal that they're serious about, they intuitively and automatically make it specific, measurable, and achievable. The two biggies here are "results-oriented" and "time-bound." Issue #1: You're Not Results-Oriented & Time-Bound People don't know WHY they're doing something, for example, someone tells me their big goal is to write a book for their business. Why? Just because. Someone told them to do it. There's no real plan beyond that, and their heart isn't in it (no emotional reason-why) so it's just not going to get done. (It probably won't get started.) The average person makes a silly goal like, "I'm going to run 2 miles every morning all this year." That's bad. It's open-ended, and it's not time-bound. A better goal would be that you're going to walk 10 minutes every evening for one week, and that's it! Nothing recurring. Issue #2: Your Goals Are Too Big Second problem, the goals are the wrong size. Usually too big. They're so big that you've subconsciously set yourself up for failure before you even started. You could have made your goal "write a 1/2 page blog post" but instead you said you'd write a 200-page book, including editing. Can you please be honest with yourself? If you don't want to do anything different this year to grow your business and change your life, I honestly think that's okay, but ONLY if you're honest with yourself about it. That leads us to... Issue #3: Belief & Honesty Third, there's no real belief behind these S.M.A.R.T. goals. Maybe you're going through the motions and setting these goals because you think you "should", and you feel "bad" for not having one. Maybe you feel excited when you plan it out. But that excitement wears out in a few days, doesn't it? The problem with a New "Year" resolution is that you probably start thinking of a goal around December 1st (Thanksgiving is over and it's holiday time), decide on that goal around December 5th, and then give up on the goal completely by December 15th. A small portion of people make it until January 10th, and even less until February 1st. The solution to your "belief" crisis is to gain a small victory so you can not only see what's possible, but you've also broken that vicious cycle of: feel bad -> over-engineer a pie-in-the-sky solution -> give up on it -> feel bad again The Answer: New Month's Accomplishment I have a better path for you and it's actually pretty simple: Don't wait until January 1st to do something different Don't have a huge year-long or recurring goal (just hit the next milestone) Do something SMALL and ONE-TIME, like writing one blog post or going on one walk (anything is better than nothing) Don't tell others you're going to do it (just do it and brag about it later) Use the new month as an excuse to run a new "experiment", but keep doing more what's making money and less of what's not making money