S04.EP17 - Brand Storytelling with Miri Rodriguez

In this enlightening episode of JUST Branding, you’ll discover the art and science of brand storytelling through the experiences and insights of Miri Rodriguez, a celebrated storyteller and branding expert with an impressive history at Microsoft. Miri, an author and speaker, delves into the nuances of creating relevant brand narratives that transform audience perceptions and build strong connections. Key discussions include Miri’s branding journey, the power of storytelling, building a ‘Storytelling Machine’, how to leverage AI, plus case studies and practical advice. This episode is a must-listen for those interested in elevating their brand's narrative and connecting more authentically with their audience!