Exploring the Multiverse with Jordi de los Pinos from Smadex

Join us for Episode 20 of "Exploring the Multiverse," where we embark on an exciting journey filled with captivating conversations. This week, we are delighted welcome back a very special guest, Jordi de Los Pinos, the CEO and founder of Smadex, who happens to be a close friend of mine for over a decade. In this episode, our focus centers around click-through rates, the notorious full-screen ads, and more. The mobile marketing industry is known for its intricate nature and ever-changing landscape, often leaving outsiders perplexed. However, through dialogues like these, we aim to shed light on the value and challenges inherent in this field. What adds an extra layer of excitement is our ability to escape the confines of reality and explore intriguing "What If" scenarios. We hope you enjoy this conversation!