thinkLeaders - Interview with Manos Xanthogeorgis, Head of International Digital Marketing

IBM thinkLeaders - En podkast av IBM thinkLeaders

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Manos Xanthogeorgis, Head of International Digital Marketing at Sony Music Entertainment, talks with IBM VP of Global Marketing Robert Schwartz about the marketing challenges (and perks) of the international music industry, including surprise album drops, social media disasters, and countries still hooked on CDs.

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