Uniting teams around a single purpose | Dipti Kachru | Broadridge
How to Grow a CMO - En podkast av The Marketing Practice - Onsdager
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Dipti Kachru is CMO at Broadridge. Dipti’s marketing career has specialised in financial services, including wealth management, banking and asset management, having held senior positions at Chase Bank, JP Morgan and Oppenheimer Funds. Broadridge is a global fintech leader with $5 billion in revenues. They help clients capitalise on what’s next with communications, technology, data and analytics to drive their business forward. We discuss:The value of purpose and diversity Principles that unite Marketing, Sales and Product teamsTaking a holistic approach to brand and demandThe advice Dipti always comes back toMentioned in this episode:Brought to you by CMO Crowd and The Marketing PracticeFind out more at cmocrowd.com
