Intel’s vision for the future of technology | Carolyn Henry | Intel Corporation

How to Grow a CMO - En podkast av The Marketing Practice - Onsdager

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Carolyn Henry is the Vice President and General Manager of Americas Regional Marketing at Intel Corporation She is responsible for Intel’s exciting marketing activations across Canada, the United States, and Latin America. She leads a group of 70+ marketers across consumer, commercial, and gaming segments as well as enterprise and data centre marketing.Carolyn has over 20 years of experience making the complex simple, distilling core messages, communicating, delivering results and leading high-performance, high-impact teams.We discuss:Where the company is today and the role of marketing within IntelThe power of sales and marketing working togetherWhy a B2B career is now really excitingThe marriage between the top and bottom of the funnelChallenges women rising through the ranks are facing

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