Rollup of the Decade? Two Private Equity Firms, One Boring Business, and a 10-Figure Payday

Private equity firms made over 80x their money on Mister Car Wash. How? In this episode, Mikk is joined by Pavel Prokofjev from Rollup Europe to dissect one of the most extreme boom-and-bust rollup stories in recent memory. At its peak, Mister Car Wash was a private equity dream: 40% EBITDA margins, 3-year paybacks, and a shift from transactional to recurring revenue — a perfect storm of unit economics and subscription-like predictability. PE firm Leonard Green used aggressive sale-leaseback...