From Publishing to PR: Joseph Federico's Blueprint for Authentic Brand Building

In this episode of Founders Future, with host Ammar Elm, we sit down with Joseph Federico, CEO of JFederico Marketing. Joseph shares his journey from the traditional publishing world in Manhattan to becoming a marketing strategist and dedicated coach for LGBTQ+ authors and bold brands. He discusses the pivotal moment the universe pushed him to sink or swim, leading him to launch his full-time venture officially over a year ago. Joseph opens up about the importance of niching down, the irrepla...