Driving USPs

Fast Pace with Josh Phegan and Dean Mackie - En podkast av Josh Phegan - Real Estate Trainer, speaker, coach. - Torsdager

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In this episode, Dean Mackie and Josh Phegan talk about driving USPs. Josh begins discussion of unique selling propositions by defining what they are and pointing to the ways that businesses fail to fully support them. Dean weighs in with customer impressions and USP approaches that really stand out. Josh adds the need to find the one thing consumers will respond to and do that. Get clear on your unique components and use them.

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