#13: How Beverly Drives Engagement, Replies, and Real Connection with Email Marketing Beyond Just Sales

This week, we’re joined by Beverly, a business owner who has mastered the art of building real email community and connection—not just collecting subscribers. She shares her journey from feeling unheard in her emails to sparking meaningful conversations and replies. We talk about what community-building through email really means, her go-to lead magnet types, how she selects email service providers, and the impact of switching from traditional list-building to a more intentional, connection-...