This Old School Tactic Will Give You Short Term Wins And Long Term Success. Ft. Paul Saperstein

Number 64 agent in the USA Paul Saperstein didn't get there by accident. What does it really take to be one of the best agents in the country? Let's find out... If you would like access to a free private training we did where we discussed the top 3 niches to get listings right now then head over to eliteagentsecrets.com and download the training for Free! Topics Discussed: "Farming through direct mail - Growing business organically - thinking outside the box, he looked up who the board members are, mail to the 1000 houses in the neighbourhood, but for the important people/board members - made it more personalized; get to the most important/influental people of the neighbourhood; they get into the community - sponsor events, supply notebooks, etc - making them think about you is important; one handshake - worth 1000 phone calls - you become real to them; coming to showings will is always valuable - neighbors see you as well; you need to break in to these parties (people who sell million dollar houses); he doesn;t look at his clients as numbers - so he treats a 60000 dollar condo the same way as a 2 million dollar listing; /// How is he farming? in Florida there are websites with numbers with units/turnover rate/average price'; when sending postcards - don't change the message, be consistent; send the postcard ~6 times, once a month/once two months; postcard needs to have valuable information, listen to feedback of customers (someone asked why is the price on the postcard); its not what you think - its more what the customer thinks; when somebody calls - he doesnt ask for address instantly (it makes people panic), he asks around about the house and only asks the address at the end of conversation so it doesn't sound ""salesy""; he calls them ""listening"" appointments, not ""listing"" appointment; "