DP 188: Move over Millennials: Here Comes Gen Z
Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations - En podkast av Beth Brodovsky
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There's been a lot of focus on millennials—whether it's about avocado toast or how best to attract them to the work your nonprofit does. But there's another generation Aria Finger wants you to keep in mind: Generation Z. Aria, CEO of DoSomething.org, joins this session to highlight Gen Z and the work her organization does to serve this increasingly engaged demographic. She and Beth explore how to encourage participation and action from this group of 13- to 25-year-olds in ways that appeal to their interests, whether it’s politics or social justice; why it’s dangerous to think of all young people as the same; and more.
