DP 118: Mindful Social Marketing

You probably use some form of social media, whether for personal use or for your organization. Janet Fouts joins the show to explore how mindfulness when it's applied to social media is different than just "doing" social media. Janet, CEO of Tatu Digital Marketing, talks about how just scheduling automated posts without followup engagement can sometimes be detrimental to really letting your followers get to know you as not just a brand but a person. They want to know they're dealing with a real human being. Janet reminds listeners there are ways to take a mindful approach to social media while still being efficient and practical.