86. From consistency to contribution: How design systems grow trees with Jay Smith at REI

Chris Strahl sits with Jay Smith as they unravel the secrets of REI's design system consistency. Uncover how their groundbreaking approach to design, colors, and tokens is reshaping standards. With an eco-friendly twist: for every contribution to the system, trees are planted. As the system grows, so does a forest.View the transcript of this episode here.Register here for our upcoming webinar, ‘What Really Matters in Design Systems’ on October 25th. GuestJay Smith is a systems thinker wh...