How to Fuel Multi-Segment Demand with Esther Flammer, VP of Demand Generation at Conga
Pipeline Visionaries - En podkast av Caspian Studios - Tirsdager
Kategorier:
Esther discusses the balance between the art and science of marketing, what B2B can learn from B2C, and the different motions that fuel high-transaction, high-volume inbound pipeline versus the targeted ABM strategies that drive complex, enterprise-level deals.
