Building Mission Into the Business

In today's episode: In asking how to balance mission with profits, avoid a binary "yes" or "no." What can be done now? What can be achieved a few years down the line? Some opportunities are non-zero sum; they can achieve mission goals while driving business growth (or just avoiding business harm) Telling stories about the company's efforts to achieve its mission goals can inspire loyalty in customers. Culture Leaders Daily is a daily, five-minute podcast for CEOs where we dissect the week's biggest news, unpack hot-button workplace trends, and bring you exclusive interviews with leaders who leverage culture to drive real business results. Today's podcast is a short clip from Jessica's Culture Leaders interview with Nick Green. You can find the entire conversation on this podcast feed or watch it on YouTube. LinkedIn: https://www.linkedin.com/in/nicholasgreen/ Thrive Market: https://thrivemarket.com/ Jessica Kriegel: Website: https://www.jessicakriegel.com/ LinkedIn - https://www.linkedin.com/in/jessicakriegel Instagram: https://www.instagram.com/jess_kriegel/ Culture Partners: Website: https://culturepartners.com/ LinkedIn: https://www.linkedin.com/company/culturepartners/