Customer ripple effects from the Okta breach are worse than you think

The recent security breach of an Okta third party supplier has been widely reported. The criticisms of Okta’s response have been harsh and the impact on Okta’s value has been obvious. Investors shaved about $6B off the company’s market cap during the week the hack was made public. We believe Okta’s claim that the customer technical impact was “near zero,” may be semantically correct. However, based on customer data, we feel Okta has a blind spot. There are customer ripple effects that require...